
Boost Your Memory with Color
How Color Helps You Remember Things
Memory is a huge part of our daily lives—it helps us recall important details, stay organized, and keep track of everything going on. But did you know that color can boost your memory? Studies show that adding color to your notes and calendars makes information more engaging and easier to remember. Let’s dive into how using color can help you stay on top of things!
Writing in Color Can Make Things Stick
Color is one of the most important visual experiences for humans, and it plays a key role in how we remember things.
 A study published in the National Library of Medicine found that people recall color images better than black-and-white ones. Audrey Duarte, a researcher at Georgia Tech’s Memory and Aging Lab, explains that when we see something, our brain first processes and remembers the colors before noticing more complex details like the setting or background.
This means that adding color to your notes, planners, or study materials can make information easier to recall. Color also enhances visuospatial memory, which helps us remember images and where things are. That’s why using color when scheduling—like highlighting tasks or appointments in different colors—can make it easier to stay organized and remember important deadlines.
Write in Color to Boost Your Memory
Sure, typing things into your phone is easy, but physically writing things down helps you remember them better. That’s because writing by hand creates a strong connection in your brain that makes the info stick more than just tapping it into your phone.
At Circle & Square, we have a variety of calendars in different sizes, plus a bunch of colorful markers to make planning fun and effective. Try using different colors for events, deadlines, or even grocery lists—it’ll make everything easier to see and remember. We also have our board stickies, which are colorful illustrations of school and daily life events. When you combine them with your color-coded calendar, you'll be sure to remember things better.Â
Duarte also says, "When we recall an event, we first remember the overall setting, then the colors." So, when you use a color-coded system for notes and schedules, you’re reinforcing that natural memory process.
Give It a Try!
Color isn’t just pretty—it’s a powerful tool to help you stay organized and remember important details. Whether you’re writing notes, planning your schedule, or studying, adding some color can make a huge difference. Grab some colorful pens and see how much easier it is to stay on top of everything!